Hi Vidhya,
These are some effective rules for getting a backlink:
· To improve your SERP, use a backlink competitive analysis tool like SEMrush, and MOZ link explorer and stand out from the competition.
· Hold back from gaining too many backlinks quickly, so that Google can get the time and determine your website holds a good position of authority in your niche.
· It is more beneficial to get backlinks from websites with domain authority which sites are reviewed and deemed trustworthy by Google.
· Use different variations of the keywords to approach and gain more authority from Google and avoid building an unnatural backlinks profile.
I hope you get your answer!
